Probable Niche

We've identified the niche as life insurance.

life insurance

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as life insurance.

insurance, life, health insurance, car insurance, health, auto insurance, insurance policy, policy, insurance quotes, quotes, car, home, auto, insurance companies, plans, term, news, insurance company, travel insurance, online's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 14:41 UTC on December 16, 2012. The source was comprised of 20006 characters, of which 16484 are code, leaving an organic character count of 3522. The total word count on the home page is 626. We filtered out 176 numbers, 111 common words, and 5 words shorter than three characters in length, leaving an impact word count of 280. The size of the lexicon (number of unique words) is only 125. We extracted fifteen top keywords, leaving 12.% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
life insurance3126.72%
level term97.75%
year level65.17%
year term32.58%
universal life32.58%
term life32.58%
medical exam32.58%
insurance canada32.58%
exam life32.58%
online life21.72%
nova scotia21.72%
insurance quotes21.72%
insurance companies21.72%
british columbia21.72%
system quotes10.86%
rrsp calculator10.86%
regular plus10.86%
quoting system10.86%
quote premiums 10.86%
proprietary methods10.86%
privacy policy10.86%
prince edward10.86%
preferred plus10.86%
possible life10.86%
policy finder 10.86%
policies strictly 10.86%
permanent life10.86%
online quoting10.86%
northwest territories10.86%
new brunswick10.86%

Domain Name Keywords

We found 5 significant keywords appearing in the domain name
  1. life
  2. insurance
  3. canada
  4. life insurance
  5. insurance canada


Source Character Count 20006
Code Character Count 16484
Organic Character Count 3522
Filtered Numbers 176
Filtered Words (Common) 111
Filtered Words (Short) 5
Total Word Count 626
Impact Paragraph Count 614
Impact Word Count 280
Impact Lexicon Size 125


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# a b c d e f g h i j k l m n o p q r s t u v w x y z